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It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.

- Teddy Roosevelt, April 23rd 1910

Latest Updates From My Site

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Wind Energy Growth + Electric Cars Growth = Better Planet ?
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Topics :  Energy · Jan 26, 2010

A few interesting stories:
  1. Wind Energy in the US grows by 39% : Key stat: "The nation’s wind turbines generate enough electricity to power the equivalent of 9.7 million homes, according to the report."  This is very heartening news i.e. 10% of electricity from US homes could come from Wind.
  2. China continues to invest in clean energy and is the world's largest wind energy producer
  3. Electric Car launches from major car manufacturers including GM's Volt , Hyundai's i10 , Nissan's Leaf  , BYD's Electric Car and many more
  4. Of course, the key in an all these ...
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Call a Lead Within 5 minutes of them Contacting You
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Jan 21, 2010

A very interesting White Paper by LeadQual that shows that calling a prospect within 5 Minutes of them getting in touch with you is 21 times better than 30 minutes after they got in touch with you.

An MIT Study - "How Much Time Do You Have Before Web-Generated Leads Go Cold" that was referenced in the white paper is also attached. 

The key tables from the MIT Report
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We figured if the first 20 hours sliced up by hours was important, we should look more precisely at the first 3 hours sliced up by 5 minute segments.

What are ...

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Pricing Psychology- Small & Big sounding prices
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Jan 17, 2010

Keith Coulter and Robin Coulter have published various papers on Pricing Psychology, a topic I have spent a fair bit of time thinking about.

From one of their papers called The paper is called Distortion of Price Discount Perceptions: The Right Digit Effect 

Some key ideas from that paper via science daily:
  • When the right digits are small, people perceive the discount to be larger than when the right digits are large. In other words, an item on sale for $211 from the original price of $222 is thought to be a better deal than an item on sale for ...
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Blekko- A Research Engine ?
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Jan 17, 2010

I have been following the blogs of Blekko's co-founders-  Rich Skrenta & Mike Markson - for quite a while. In fact, I had a comment exchange with Mike on his blog about Microsoft launching a search engine under a completely new name for branding purposes.  Looks we foresaw Bing coming!

Both Rich and Mike are very keen observers of branding, positioning and search engines and they both talk about those issues here  and here

Given the really tech+marketing savvy behind Blekko, what positioning could they take?

My wild eyed speculation...

It seems like any search service is so scared of ...
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